China’s leading distributor seeks new UK suppliers

Jean-Pierre Chesse, CEO of Sinodis, one of China’s leading importer and distributor of food products, will visit the UK  on the 27 September with the aim of adding new UK companies to the Sinodis portfolio. Mr Chesse will be speaking at FFB’s Asia-Pacific Workshop and is seizing the opportunity to meet innovative British companies with an eye on China.

Sinodis has over the past ten years developed a comprehensive retail and food distribution network across China. Sinodis supplies all the major hypermarket and supermarket chains, hotels, restaurants and airlines in over thirty cities across China.

“Jean-Pierre’s insights into accessing the Chinese market as a non-Chinese company are second to none,” commented Kelly-Jane Haley, International Marketing Executive at FFB. “Sinodis has grown along with the Chinese economy, following the development of international hypermarket chains across the country. They overcame the major logistical difficulties presented by China’s huge size and fragmented infrastructure, and now can boast of a fully integrated supply chain, which is highly unusual in China.”

Other speakers at the Asia-Pacific Workshop, which will take place in Edgbaston, Birmingham, on 27 September, include Stephen Winterhalder, Managing Director of UK consolidator Foods of Europe; Johnny Lo, Director of Hong Kong importer and distributor Metro Alliance; Rob Eynon, Strategic Account Manager at leading UK freight forwarders Agility Logistics Ltd; and Alan Jack, Export Manager at Tyrrells Potato Chips whose experience of growing business in Japan, Korea, Hong Kong and Thailand leaves him well-placed to advise British food and drink companies on the do’s and don’ts of approaching the Asia-Pacific market.

For more information about the Workshop, visit our Asia-Pacific Workshop page or contact Kelly-Jane Haley on kjhaley@foodfrombritain.co.uk.

05 September 2007