Food from Britain
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Market overview
A market with a high population of British ex-pats, formerly conservative Spanish tastes are broadening, offering opportunities to British manufacturers.
Opportunities
- The share of private label in Spain is about 27%. The position of private label products is medium, between leading branded and fighting brand products. Private label products are subject to high quality controls by the retailers.
- Good potential exists for the following product sectors: ready meals, biscuits, frozen foods, beer (ethnic), ethnic foods, cheeses, spirits, cereals, tea, and confectionery products.
Market background
- Population: 43.1 million (2007)
- GDP: €23,600 per capita (2007)
- Unemployment rate: 8.1% (2007)
- Inflation: 2.8% (2007)
- Consumer expenditure on food and non-alcoholic drinks: £1,296 per head (2007)
Trade environment
- Total food and drink imports to the market: £15.0 billion (2007)
- UK food and drink exports to the market: £890 million in 2007 (+21%)
- UK share of imports: approximately 5.8% (2007)
Top five retailers by Grocery Retail market share (2006)
| 1 | Carrefour | 14.8% |
| 2 | Mercadona | 11.4% |
| 3 | Grupo Eroski | 4.9% |
| 4 | El Corte Inglés | 4.8% |
| 5 | Auchan | 4.7% |